Business
Unlocking the Secrets of Real Estate Success: Your Ultimate Guide

Phoenix’s real estate market is poised for notable growth in 2025, driven by substantial population and job increases. The region’s population soared past 5 million residents in 2024, securing its position as the tenth largest metropolitan area in the United States.
In the past year, approximately 100,000 newcomers relocated to the Phoenix-Mesa-Chandler region. Many were drawn from high-cost states like California and from the Midwest, searching for better job prospects, affordable living, and a favorable climate. This influx is increasing the demand for both rental and for-sale properties, especially in suburban neighborhoods that offer convenient access to employment centers.
The local job market remains robust, with an unemployment rate of about 3.2%, significantly lower than the national average. Various sectors including technology, healthcare, and finance are thriving, further emphasizing Phoenix as an attractive destination for professionals. A major contributing factor to this trend is the Taiwan Semiconductor Manufacturing Company (TSMC) project in North Phoenix’s Deer Valley area. This $165 billion investment, which includes the construction of three factories, is set to generate over 6,000 high-paying jobs by 2028, significantly impacting the local economy. With the first factory already operational, it is producing chips for major companies like Apple.
As a result, residential development in areas such as West Deer Valley is accelerating. Home sales in this region surged by 23.1% in 2024, highlighting the demand for housing close to these burgeoning job markets.