News & Opinion/Currents Feature
Expert Tips for Ensuring Comfort and Care for Aging Parents
Rob and Sheri Lewin, owners of Assisted Living Locators of North Tucson, are redefining senior living. With traditional nursing homes often falling short, the couple focuses on customized solutions for each senior, including independent and assisted living options tailored to individual needs and budgets.
“We become partners with the family,” said Rob. “Even after placement, we stay in touch to ensure it’s a good fit and sustainable over time.”
Sheri goes the extra mile by inspecting local facilities, assessing everything from room conditions to meal availability. “If my grandfather wanted something at 9 PM, he should have options,” she emphasized.
The couple also examines cleanliness, safety, and accessibility, asking essential questions about services like pharmacy delivery and transportation. “I want to see a community where everyone feels at home,” Sheri stated.
The Lewins were motivated by personal family experiences where their grandparents didn’t receive optimal care. “We saw some of the bad sides of what can happen,” Rob admitted.
They also cater to seniors seeking an active independent living environment. “We aim to find the right fit for each person,” Rob added, highlighting the variety of services and activities available.
Rob is committed to changing perceptions about their field. “There’s a stigma that we’re just bed fillers. We want to change that mindset,” he explained.
To offer a comprehensive approach, they collaborate with professionals like elder care attorneys and financial advisors. They handle emergency placements and various financial situations, driven by their passion to help everyone in need.
Importantly, their services come at no cost to the families. “We work on the basis of each location we recommend,” Rob said, noting their ability to facilitate placements even outside the state through their nationwide network of franchisees.
The Lewins are also working on becoming certified senior advisors, enhancing their expertise. “It’s something we think is very important,” Rob concluded.
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